Book cover design is often grand, but sometimes publishers don’t get it quite right. Take for example the case of Nnedi Okorafor.
Nnedi Okorafor is an extraordinary science fiction writer, and she has the Nebula Award to prove it. Before she was quite so lauded, however, she had a strange and terrible interaction with her publisher regarding the cover design for The Shadow Speaker.
The Shadow Speaker is a young adult novel that was originally published in 2007 and received a James Tiptree Jr. Award. The book is set in 2070 in a time after a nuclear war that occurred in the early twenty-first century. It follows the story of Ejii who lives in a Nigerian village and is the 14 year-old daughter of her tribe’s former chief. Ejii is Muslim, and though her family has a complex ethnic background, she is undeniably African.
Which is why it was such a surprise when the publisher sent Okorafor proposed cover art featuring a white woman.
Yesterday Okorafor tweeted a comparison of that original image and the final version that she fought for. Though it is hard to see, the original images features the back of a young woman with pale skin and light hair with blond highlights. Okorafor was horrified by the proposed cover. The book describes Ejii as “black skinned”, and the publisher erased that identity. After some vicious back and forth between the author and the publisher – Okorafor said that she had to throw “a sh*t fit” – the publisher submitted a new cover. This one featured a woman with dark hair and skin. This one looked more like Ejii.
Though covers can serve as marketing tools, the also play a role in whether or not different people see themselves reflected in the world. Eliminating the cultural and racial background of a character has larger social and political repercussions, and I’m glad that The Shadow Speaker ended up with a cover that expresses who Ejii really is.
Now hopefully Okorafor’s current publisher will have a bit more respect for the identities of her characters.
Well Done Nnedi Okorafor – If I’m requested to include figures or faces on book covers, I make SURE they’re appropriate AND approved by the author – but mine are custom made, not foisted onto the authors (as done by many publishers)
LikeLiked by 3 people
I’m sure that your authors appreciate that care! Cover fit is so important for a book (and an author’s) identity.
LikeLiked by 1 person
Agreed Kristen 👍
LikeLiked by 1 person
Reblogged this on Didi Oviatt and commented:
This is very on point, so I had to share! Does your cover do your book justice?
LikeLiked by 1 person
I think it’s important for the cover to appropriately reflect what lies within the pages. If it’s not the same, it’s basically false advertising and I fully support what this author did! Good for her!
LikeLiked by 4 people
So true! And I am glad that she fought back against the first cover. How heartbreaking would it have been for her to see that version go into print?
LikeLiked by 2 people
Not just heartbreaking, but a blatant screw up by the publishing industry, who have a HUGE impact on the way people look at things. (As evidenced by what is happening in YA right now.)
LikeLiked by 1 person
You’re right. People in media (book related and otherwise) really do have a responsibility to represent characters and authors correctly. Unfortunately sometimes public outcry is the only thing that seems to nudge them in the right direction.
LikeLiked by 1 person
All too often cover models look nothing like an author’s written description of their characters. The fact this publisher had no problem presenting this cover to the author…and that she had to throw a sh*t fit simply to get a more appropriate cover is quite telling of the level of ignorance/ambivalence…or just plain disregard authors deal with (and some have to accept) on a regular basis.
LikeLiked by 3 people
You’re right. It really is indicative of a lack of attention on the publisher/designer’s part. I can’t imagine willingly ignoring something like that, but it happens all of the time.
LikeLiked by 1 person
Now this is ridiculous.
And I’ll add to Felicia’s point that sometimes cover models representing people of color are hard to even find.
Great post, Kristen.
LikeLiked by 1 person
Very true. Representation is a problem at many levels of the process, which makes fixing things even more difficult.
LikeLike
I’m no really a cover person. Still, I get it. In my review for “Homesick for Another World” I could see that the cover was very misleading.
LikeLiked by 1 person
Misleading covers really are distressing.
LikeLiked by 1 person
Reblogged this on Dawnrigger Publishing and commented:
Excellent point about the messages sent by book covers.
LikeLiked by 1 person
Excellent post! Reblogged to Dawnrigger Publishing. No one should have to throw a fit to correct errors that should never have been made in the first place.
LikeLiked by 1 person
Exactly. Some things are stylistic choices. Changing the race of a protagonist is something else entirely.
LikeLiked by 2 people
My favorite example of this is a book my mother owns (The Gate of Ivrel) which features a female warrior wearing a white bikini — whereas the female warrior in the book pages wears neck-to-toe body armor, since she is, you know, a WARRIOR. My mother was so annoyed that she literally took a black Sharpie and colored in the character’s body on the front cover so it looked like she was wearing black armor.
LikeLiked by 1 person
I love that your mother did that. Women in skimpy clothing is something of an epidemic on fantasy covers. (And armor doesn’t work that way! Not even in fantasy worlds. Argh.)
LikeLiked by 1 person
Same thing happened to me. Character is mixed; described as having brown skin and dark hair that’s always braided. They gave me a red-headed Caucasian with free flowing hair.
LikeLiked by 1 person
Ugh. Why? Why would they do that? Was this the original cover for ‘Existence’ or was it for another one of your books?
LikeLike
It was for Existence, yes. I asked them to correct it and they did it no problem. Not sure why they made her that way (maybe to make her stand out on the cover because I had a darker background?) and I went back and made sure the character’s description was clear/clearer to prevent any more confusion.
LikeLiked by 1 person
I’m glad that cleared it up so quickly!
LikeLike
I’d like to hear what the publisher’s argument was for keeping it. They didn’t want to change it because they were convinced that…no one would buy it if there was a POC on the cover? What other argument could they have, and HOW could they have that argument with her? Or anyone? Is that really something they have metrics for?? Sorry, in my mind I’m just trying to formulate everything that leads up to that even being a thing, and it’s so disturbing.
LikeLiked by 1 person
It also makes me think of when the Hunger Games movies were first coming out. There were a lot of people that were upset that Rue was played by a black actress, but in the book, Rue was clearly described as having dark skin and dark hair. People can be pretty terrible about things like this.
LikeLike
I found out recently that this also happened to Octavia Butler: her book Dawn had a white woman on the cover though the main character was black. They changed the cover later to reflect that. I hate that they still feel the need to do this anymore.
LikeLiked by 1 person
I just googled that, and the original cover was…something. I agree, it’s awful that this still happens.
LikeLiked by 1 person
Well I’m glad you brought it to light!
LikeLiked by 1 person
Really great post.
LikeLiked by 1 person
Thanks, Paul.
LikeLike
That’s sad she had to throw a fit to get the cover changed. It baffles me when this happens. The character isn’t white, so what on earth is the publisher thinking putting a white person on the cover?????? You’d think with the need for diversity in books and the fact people are clamoring for them, the publishers would jump on it.
LikeLiked by 1 person
It is very strange. I wonder if some publishers just don’t think about it and are stuck in design ruts. (Ruts full of white people…) Maybe hearing about these cases will help inspire more publishers to change.
LikeLike
“Ruts full of white people”! Thats a title for something! LMAO
LikeLiked by 1 person
Ha! If you write the article (or book, or…whatever) that matches it, you’ll have to let me know.
LikeLike
Reblogged this on Viv Drewa – The Owl Lady.
LikeLiked by 1 person
Oh my goodness what an awful thing!! Good on her for standing up for her story and her character!
LikeLiked by 1 person
I was horrified when I heard about it! But I was glad to hear that this all had a mostly happy ending.
LikeLiked by 1 person
!!!!!!!!!!!!!!!!!!!!!!!! I don’t even know what to say. This makes me angry. I’m a book cover designer and I was looking for some cover design inspiration and I happened along your blog. Thanks for sharing this story. I re-blogged it because this is the type of thing that I feel is necessary to share. http://www.EmmaleeDesignsArt.com
LikeLiked by 1 person
It is sometimes horrifying how books can be misrepresented. Luckily I think that more and more people are speaking up about problems like this, and hopefully that will make a difference in what covers are created in the future.
LikeLiked by 1 person
Yes, I have a blog post coming out soon about this topic.
LikeLiked by 1 person
I’ll have to keep an eye out for it!
LikeLiked by 1 person
https://www.emmaleedesignsart.com/uncovering-racism/
LikeLiked by 1 person
Thank you!
LikeLiked by 1 person